When you have an average of 75 million people in the United States alone watching video online every day, streaming nearly 40 billion videos each month, this gives you a vast medium through which you can market your business. And YouTube accounts for the bulk of this medium that can have over a billion unique users every month watching billions of hours of video. YouTube is literally a great resource channel that you can use to fill content with the vitality that makes your business stand out from the 72 hours of videos uploaded to YouTube every minute. The key is to make smart use of video marketing strategies. Some work strategies include a variety of tactics such as the use of joke content material, money, fear, nudity, and bragging. You can also use broad humor with clever pun that comes in handy as hilarious content that adds vibrancy to your video marketing.
Video marketing is an extension of content marketing and serves as a compelling medium for your business to get your message across to a larger audience and gain more exposure. Video marketing has its merits as an audiovisual medium that conveys your message about your business in a powerful way within a condensed time frame. Online video marketing offers you a key means for people to meet their information and entertainment needs. Video marketing as the future of content marketing, that is, it is a definition of the unparalleled potential reach of video. Video can go viral when the message is powerfully delivered and can reach millions of viewers, all because of:
· the inherent ability to share videos;
· engaged viewers who have a tendency to share videos with others;
the potential for viewers to spend more time on your website and more time interacting with your brand; and
· its potential as the best medium in the kit for any social media campaign;
According to a recent study, 7 out of 10 people view brands more positively after watching engaging video content from them. Video marketing is profitable for small businesses. apps like I came from Twitter offers a greater opportunity for businesses with a limited budget to create compelling video marketing clips. Social media and mobile platforms are multiple nifty channels that are also useful for promoting your business. According to Ooyala’s research, one tenth of all video views occur on mobile and tablet devices, with mobile phones accounting for a further 41% of video consumption.
