Going live on Facebook and Instagram but not getting the support you want? This is a common problem for bloggers and online business entrepreneurs who are testing the power of live social media for additional publicity and engagement, but just aren’t getting what they want.
Here are some great ways to get more people to click on your live videos and attend the live stream you’re putting all your effort into.
1. Announce it in advance
If you go live whenever you want, it might work for you, but think about the times and hours of your audience. You should announce that you’re going to post before you do, especially if you’re posting something important or exciting that you really want people to engage with.
Instead of letting people know 10 minutes before you’re about to go live, let them know the day before (or even the week before, depending on how important your video content is). This gives people interested in the video ample time to make plans and rearrange anything that might prevent them from missing out on your live video.
2. Pick a good time
Don’t pick a time when most people are busy or can’t see you. If your target audience consists of people who work from 9 to 5, you should not broadcast live at 10 o’clock. tomorrow and I hope it will be a success.
You should broadcast live between 8am and 9am, when people are likely to commute to work, during their lunch hour, when people are relaxing and browsing social media, or after work hours, when it’s more people are likely to be available to view your video.
3. Give your audience a reason to join
Are you asking your audience for their opinions and live updates during your live video? Are you entering each person into a prize draw? Do you have something to advertise that your audience would be excited to discover and engage with?
If you’re not giving people a good reason to join your live video stream and watch the content you’re creating, then don’t be surprised if your audience isn’t very large. You should announce the general content of your live video when you tell your followers you’re going live, but don’t reveal too much or no one will see it!